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That's why we work with
New Times is audited regularly by Verified through its
Northern California office (319 Miller Ave., Mill Valley, CA 94941, phone
415-383-3623). Verified is a national company with rigorous and accurate
Each week, New Times follows a careful, methodical
procedure developed by Verified to assure complete distribution accuracy.
Verified's guidelines require us to monitor our distribution
points weekly, making any adjustments that might be needed.
Verified also requires detailed distribution records, including
weekly route lists for every distribution point.
Verified maintains monthly updates of route lists for its
reference and requires us to supply them with detailed quarterly reports.
Verified conducts regular, on-site audits of our printing,
distribution, and financial records to substantiate all data submitted to them.
Verified also conducts visual, on-site audits of how many
papers are left at each distribution and how many of the previous week's issue
remain. These are random audits conducted quarterly.
And Verified provides us with an annual audit report, which we
include in our media kit.
When it comes to getting New Times out to our eager
readership each week, we want to know exactly what's going on. And we know you
do, too. That's why we work with Verified.